Health & Wellness
The 3-20 Way — Mobility App for Older Adults
A website and mobile app that helps older adults improve mobility and strength through simple, guided daily routines.
The problem
The 3-20 Way needed an approachable platform to help older adults build mobility, strength and confidence through short, guided daily movement — which meant the experience had to be genuinely simple for a first-time, non-technical user.
Our approach
We took 3-20 Way from concept to launch — product thinking, design, and the web and mobile build — keeping the interface simple enough for someone in their eighties to use on day one. One team carried it from idea to release, accountable the whole way.
Outcome
25,000+
Downloads
70%
30-day retention
100+
Guided routines
4.8★
App-store rating
More work
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